Winterhallen, from logo to website.
EvenementO asked us again to help shape Winterhallen in Overijse. This time with a new logo and a new venue.
- Client
- EvenementO, for Winterhallen
- Year
- Since 2024
- Format
- Logo and communication
How do you keep a winter event recognizable when its main attraction, the ice rink, is gone this year?
Logo and communication
A new logo, a new ride.
Without an ice rink, the skates no longer fit. Tom hand-drew Rudolpho, the Winterhallen moose, in Illustrator, now on a sled.
The sponsorship deck.
An eight-page brochure in the style of this edition, with three packages for partners.
Print for the new venue.
Fence banners, a banner at the Markthal and one at the entrance point the way to De Loods. Shown here as designs: the edition opens on December 3.
The reveal and the program.
On social media, we announced the new venue with a key and a question mark, followed by De Loods itself and the program, like the Darts Open.
Online.
The new winterhallen.be is online, with the dates, the opening hours, the event calendar and the way to De Loods. It works as well on a phone as on a big screen.
What it changed
The client approved the first design straight away. Rudolpho is now on winterhallen.be and on the poster for the edition from December 3 to January 10.
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